AFRICAN HALL

BEST BUHARI SONG BY DANIEL WILSON

Defending President Mohammedu Buhari’s remark that Nigerian youths are lazy is like putting icing on cow dung. It may look nice on the outside, but the odor would still be there. In this case the nauseating odor stinks to high heavens. The unfortunate remark ran foul of a key theory of communication. Harold Laswell’s theory of "Who says What? In which Channel? To Whom? With What Effect?" Laswell stated that “Who?” refers to the communicator and control analysis. “Says what?” refers to content analysis. “In which channel?” refers to media analysis. “To whom?” refers to audience analysis. “With what effect?” refers to effect analysis. In the instant case: "Who?" The President of Nigeria. "Said what?" Nigerian youths are lazy. "In which channel?" The global media. "To whom?" The whole world. "With what effect?" The world should beware of Nigerian youths because they are lazy (reluctant to exert themselves; averse to work; sluggi...

The cautionary aspect in underestimating an evil genius is that before you wake up to his ingenuity, he may have taken you for a ride. Take the case of information minister, Lai Mohammed! In a major propaganda coup, which definitely lends itself to academic study and research, he has succeeded in labeling a holocaust/pogrom as a clash. Consequently, instead of talking of the Fulani herdsmen’s pogroms (or genocides), the world is talking of the herdsmen/farmers clashes in Nigeria. We are so immersed in this propaganda and deceit that our senses and morality have been numbed. According to Joseph Goebbels, the notorious propagandist who drove the frightful propaganda machine of Hitler’s Germany, “The secret of propaganda (is that) those who are to be persuaded by it should be so completely immersed in the ideas of the propaganda, without ever noticing that they are being immersed in it.” Precisely what Lai Mohammed and the other spin masters of the Federal Government have done to our nat...